The Art of Brokering +
The Science of Marketing®
20+
New Development Projects
$1B+
Sell Out
In the dynamic world of real estate, Development Marketing Team (DMT) – co-founded by Alyssa Soto Brody and Erica Sachse – has emerged as a transformative force in real estate sales and marketing since its inception. Now entering its third year, DMT proudly unveils a new era – “Powered by DMT” – symbolizing its pivotal role in activating real estate projects from the ground up.
Powered by DMT redefines traditional models by operating as a robust integrated system that embodies a buyer-first mentality, centering all strategies around consumer needs and expectations. This approach epitomizes the company’s dedication to integrated services that not only supercharge development projects and sales teams but also empower agents with cutting-edge tools and insights. From pre-development planning to lead generation, sales strategies, digital marketing, design, and branding, Powered by DMT leverages real-time data and innovative technology to craft adaptable tactics, responsive to today’s ever-evolving market dynamics.
At the forefront of real estate innovation, Powered by DMT leverages speed, transparency, and data to drive significant ROI for developers and agents alike. By strategically expanding into South Florida – a market ripe for this innovative approach due to its proliferation of new developments and strong resale market – Powered by DMT is setting new standards in real estate sales and marketing.
Looking ahead, Powered by DMT embodies not only the company’s creative ethos but also its commitment to agent and team empowerment, ensuring success in the competitive real estate landscape.
The Traditional marketing + sales Model is broken
The Traditional Model
Powered by DMT Solution
Our Co-Founders
Alyssa Soto Brody, ESQ.
Co-Founder, Licensed Real Estate Broker
Alyssa Soto Brody is a renowned real estate and marketing expert, lawyer, and entrepreneur. Alyssa always had an undeniable passion for real estate, which led to her specialization in the field during law school. Following graduation, Alyssa began selling real estate on the side while simultaneously looking for the ideal law firm to start her career. Her not-so-temporary side job turned into more than a decade of experience with career sales totaling over $700 million.
In 2021, Alyssa launched Development Marketing Team (DMT), a data-enabled real estate sales and marketing brokerage. She joined forces with data scientist Erica Sachse of Snaplistings, to merge the art of brokering with the science of digital marketing. Through this partnership, the team achieved over $100 million in sales during its first two years in business. In 2024, the duo launched “Powered by DMT,” a comprehensive integrated system poised to transform project development and boost agent success, marking a new era for the company.
Alyssa is a trusted adviser and industry thought leader. She has been featured in numerous publications including The New York Times, New York Post, Fortune, New York Business Journal, GlobeSt, The Real Deal, RealTrends, Apartment Therapy, Yahoo Finance, and more.
Erica Sachse
Co-Founder, Data Scientist & Marketing Strategist
Erica Sachse is a growth marketing expert, data scientist, and successful entrepreneur. Specializing in full-funnel property marketing, Erica excels at creating innovative and data-driven project brands and executing digital processes that take real estate projects from first impressions through close.
Growing up in a family of developers, Erica is no stranger to the world of real estate. After graduating from the University of Pennsylvania, Erica combined her love for urban development with her passion for marketing. She started her career at a fast-growing, property marketing startup in Australia and helped to lead and grow its digital marketing team. Upon returning to NYC, Erica recognized the immense opportunity to redefine the traditional sales and marketing process through a data-enabled approach.
She founded Snaplistings, a real estate marketing agency in 2018, and in 2021 co-founded Development Marketing Team (DMT) with seasoned real estate broker Alyssa Brody. Following the successful start of DMT, Erica has played a pivotal role in launching the company's transformative initiative, 'Powered by DMT, a robust integrated system set to revolutionize project development and agent success.
Erica is recognized for her groundbreaking content and outstanding audience engagement across both digital and traditional channels. She has been featured in several publications including HousingWire, MultiHousing News, New York Post, Authority Magazine, Yahoo Finance, and more.
Our Team
Sami Berger
Director of Sales Operations
Jordan Griffey
Director of Business Operations
Sophie Schneider
Creative Director
Christian Laliberte
Head of Performance Marketing
Carl Lorins
Senior Account Manager
Mike Bramante
Senior Director
Eric Ballesteros
UX Deisgner
David Giraldo
Motion Designer
Max Spinelli
Copywriting & Digital Creative
Johanna Dilao
Campaign Manager
Rachel Wagschal
Technical Project Manager
Jessa Macalintal
Product Manager
JC Magtibay
Developer
Gian Santos
Developer
Liz Huijing
Social Media Manager
Danny Alexander
Social Media Coordinator
Peter Gregg de Villa
Campaign Manager